social media management: network growth

“It seems like a lot of businesses forget the social in social media."
- Mark Zuckerberg


Sync Digital Solutions - Network Growth on Instagram, LinkedIn, Facebook

Network growth should be at the forefront of your mind after content. Often confused with growth hacking, network growth is the science of bringing new people into your network. Why would you want to do that?

Well, think about why you advertise. When you do any kind of marketing at all it is your goal to get as many people to see your messaging as possible. It is then your hope that after repetitious outreach potential customers think of you when they need something that you offer.

Now, think about Instagram. If your business has 40 followers, how many sales do you think you’ll make? How about if you have 4,000 followers? Chances are you’ll make more sales with more people seeing what you have to offer. It’s basic math and Marketing 101.

Our network growth package is available for:

  • Instagram

  • LinkedIn

  • Facebook

It’s important to note that there are plenty of network growth apps out there but you will often get your accounts suspended and end up with a network of people that don’t necessarily care about what you have to offer. At SDS, we use in-house developed automation with quality control by real humans with analytical training and education.

So what are you waiting for? Let’s elevate your brand with network growth!

It’s Time to Get Social

Some food for thought: The right post requires great content, stellar research, beautiful multimedia, and masterful timing. We have all the bases covered. Those online at 2pm are often different than the people logging in at 2am. Their common link is that they have questions. We answer them 24/7. Whether automated, or manual, we'll grow your social networks so your next message goes out to more people. And, repeat.

Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram, Snapchat, Myspace (yes, it's still around); the list of social media networks is long. It's no wonder that over 80% of businesses say they use social media but have no plan in place or are confused. The key to good social presence is picking 2 - 3 networks and concentrating on providing quality content that your future customers want to see.

We specialize in full implementation of Facebook, Twitter, and Instagram. We also offer training on Snapchat and LinkedIn. Full implementation involves bringing people into your network, advertising, content, multimedia, and interaction (customer service; your customers, not ours). Training is available for platforms because we truly believe the only way to succeed wholly on these social platforms is to manage them on-site.

Two types of businesses need social media services:

  • Those that don't understand social: You have a business to run, and have zero time to learn what works best with the Facebook algorithm, or why Instagram's feed change is so crucial. We have many clients who don't want to understand the in's and out's of social, just like they didn't want to understand how a printing press worked. You've got other things to do.

  • Those that get it, but don't have the time: You also have a business to run. You're savvy and probably have a profile or two. However, you also understand that social media optimization and consistency is hard work. You need a team to implement your ideas, and suggest campaigns based on the data. That's where we come in.

Social strategy is critical for many industries. Your competition is talking to your potential customers. Isn't it time you join the conversation?

what you need to know about social media

Click on the header to learn more.

How much are SMM services?

Our prices for SMM can vary, however there are some good starting points you can count on:

  • Profile Management: $399/month

  • Content Creation & Distribution: $799/month

  • Network Growth: $2499/year

  • Interaction Management: $599/month

  • Ads Administration: $999/month

Social media is social.

It’s about interaction, not broadcasting. This means that you should be having conversations, not just blasting your own promotions all the time (in fact, don’t do that at all).

You cannot outsource a relationship.

While working with SDS is a sure fire way to get ahead on social media, it is up to you to build a relationship with customers in real life. Answers over Messenger are wonderful, but maintaining the tenants of good customer service is still critical to your success. Look at social media as a direct reflection of your customer service policies.

Social Media Marketing is no magic bullet.

I’m a social media fan, but it won’t fix all your problems overnight. Social media is a marathon, not a sprint and you have to give it time and sustained (if low level) effort. We are talking months here, not days.

Pick your platforms.

You don’t have to be on ALL social media platforms (there are hundreds of them). Start where your customers are and where you have the most fun. It will be easier for you and most effective in marketing terms.

Don’t feel like you have to launch three different social accounts at the same time. Just pick one, get used to that, and then add another. Facebook is often the easiest, because you are probably already using it on a personal level.

Vary your posts.

Don’t just post one sort of thing on social media. Mix it up with images, video, text, sharing other people’s links, sharing your own stuff, and having conversations. It will generate more engagement and is less boring for you!

You can lead with social but, it doesn’t work on its own.

Social media is only PART of your marketing toolkit. We recommend using social media and email together as a great combination and a way to connect the dots in your marketing efforts to make it work harder for you. However, you also need to think about connecting social media to everything else too (e.g. putting social media links on your website and business cards).

Keep learning.

Social media is moving fast. I’m reading about new things in social media ALL the time. If you’re active on social, you’ll pick things up as changes happen. Don’t panic about that, it will just happen.

Let go! You don’t have control.

Many business owners are afraid of social media because they worry about competitors or disgruntled clients saying negative things about them. The truth is that this could happen anyway, so just jump in and relax. Being part of the conversation is always better than being left out.